BMW becomes new Official Car Partner of Deceuninck-Quick-Step
Nov 20 2018 12:21 am CET

BMW becomes new Official Car Partner of Deceuninck-Quick-Step
BMW becomes new Official Car Partner of Deceuninck-Quick-Step
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Deceuninck-Quick-Step has announced that BMW is becoming the new Official Car Partner of the team. The agreement starts running in 2019.

The team's CEO Patrick Lefevere went last Friday to the BMW Belux headquarters in Bornem to receive the keys of the first 15 vehicles that will be used by the squad since the 2019 season. The fleet of cars will include nine BMW X1s Drive 18i and six BMW 520i Touring as part of a multi-year agreement that will be supported by the Le Couter and Lemmens-Le Couter BMW dealership.

"We are really pleased to have BMW join us as our new Official Car Partner," said Lefevere. "We are always looking for innovative ways to improve our setup and support the team. However, we believe that having an Official Car Partner like BMW, that is as passionate about innovation as we are, can help to deliver even more success and satisfactions."

The President and CEO of BMW Group Belux Eddy Haesendonck also welcomes the deal. "BMW Belux are delighted to be joining forces with a team as successful as Deceuninck – Quick-Step," he commented.

"We feel that BMW build cars that are the very best quality and give a luxury and dynamic driving experience that cannot be rivalled. These values mirror Deceuninck – Quick-Step Team’s winning mentality and desire to be the best cycling team in the world, and that’s why this partnership makes us very proud."

For Stijn Le Couter and Werner Lemmens from the Le Couter and Lemmens-Le Couter BMW dealership, this is an evident match. "The values of the team and our dealership correspond perfectly: sportiveness, team spirit and the continuous search for improvement to maintain our Number One position. Both the riders and our staff give their every day’s best in order to be the leader and reference."
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