Sky to stop sponsoring cycling team in 2019: We all want to close the Team Sky story with the strongest possible finish
Dec 12 2018 07:33 pm CET

Sky to stop sponsoring cycling team in 2019: We all want to close the Team Sky story with the strongest possible finish
Sky to stop sponsoring cycling team in 2019: We all want to close the Team Sky story with the strongest possible finish
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Sky has announced the end of its involvement in cycling at the end of 2019. Team Sky will then ride under a different name if it secures funding from the beginning of 2020.

The company Sky has been involved in cycling since 2008 when it joined forces with British Cycling to increase the success on the track and the road. In 2010, the team was born with the goal of winning the Tour de France with a British cyclist, which was done by Bradley Wiggins in 2012.

Chris Froome went on to win four titles at the French Grand Tour and Geraint Thomas became the third champion of the race with the Sky colours. Sky will conclude the ownership and sponsorship of the team at the end of 2019 and next season it will aim to add to its total of 322 all-time wins.

"Over the past nine seasons, Sky has backed us all the way, enabling us to achieve some amazing results and inspire millions of people to love our sport," said an open letter from the team directed at its fans. "We’d like to thank Sky for all of their support, and in particular the opportunity to help Britain become a cycling nation.

"First things first, nothing changes for next year. Sky are fully committed to the end of 2019 and together we have ambitious goals for the season. We all want to close the Team Sky story with the strongest possible finish. We are more motivated as a Team than we have ever been."

Team Sky will consider the options for the future and expects to have a plan ready before the start of the Tour de France. "In terms of the future, we are open-minded," the letter continued. "If we can find a new long-term partner to take the Team forward into a new era, then we will do so. And we will be doing everything we can to make that happen over the coming weeks and months. Equally, any future partner would have to be the right partner - one who shares our ethos and buys into our values.

"This news has only just been announced; we can’t predict what will happen from 2020 and there are no guarantees. Whatever happens, we will make sure there is clarity one way or the other about the future of the Team before the Tour de France next July."

Team Sky also took the chance to thank its fans for the support throughout the years. "You are, and have always been, the people who are the most important to us and who matter the most. It has been our privilege to race for you. We are proud to have written our pages in the history books and created memories that will never fade.

"And rest assured we are not done yet by any means. Right now, the Team is at training camp putting in the hard work to get ready for next season. We can’t wait to see you all out on the road in the New Year."
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