EBU extends rights agreements for TDF, La Vuelta and adds several women's races
Feb 18 2020 06:16 am CET

EBU extends rights agreements for TDF, La Vuelta and adds several women's races
EBU extends rights agreements for TDF, La Vuelta and adds several women's races
Photo by ASO/Karenn EDWARDS

Eurovision Sport has extended its media rights agreement for the Tour de France and the Vuelta a España through 2025.

The Amaury Sport Organization (ASO) and Eurovision Sport has extended their agreements for the French Grand Tour through to 2025, which means that the race will be available to audiences in 54 countries with free-to-air coverage in several broadcasters through the continent.

The Spanish grand tour will also be covered free-to-air by EBU Members in Belgium. the Netherlands, Denmark and Norway, and it will have an increased number of broadcast hours on offer to fans.

This deal will also include other major races and for the first time, several women's races: La Course by Le Tour avec FDJ, Liège-Bastogne-Liège and Flèche Wallonne women’s races from 2020 in the Tour de France agreement and, in the Vuelta agreement, the Ceratizit Madrid Challenge by La Vuelta and Clásica San Sebastian women’s races from 2021.

"We’re very proud to renew our long-standing partnership with A.S.O and Unipublic," said Eurovision Sport Executive Director Stefan Kürten. "The Tour de France and La Vuelta are highlights of the annual cycling calendar, with a fanbase of millions, and we remain committed to enabling these iconic races to maintain and develop their unrivalled free-to-air exposure."

"We are thrilled to continue our partnership with the EBU and its members, which have always been committed to offer a large exposure for cycling all over Europe, through a perfect combination of generalist free-to-air channels and sport thematic channels," added ASO Managing Director Yann le Moenner. "Thanks to the fast growth of EBU members’ digital platforms, we will enlarge our audience to include the youngest generations which have a huge role to play for the development of the sport."




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