NTT Pro Cycling to become Qhubeka Assos in 2021
Nov 20 2020 09:42 pm CET

NTT Pro Cycling to become Qhubeka Assos in 2021
NTT Pro Cycling to become Qhubeka Assos in 2021
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NTT Pro Cycling is set to become Qhubeka Assos from 2021 after the charity and the company become the title sponsors of the team.

The future of the South African formation was uncertain but now it has confirmed that its stay in the WorldTour is confirmed as Qhubeka and Assos step in as title sponsors. The team has raised funds for more than 30000 bycicles to change the lives of kids in different programms in South Africa.

The leader in performance cycling apparel Assos of Switzerland also becomes the title sponsor of the formation. "I am really happy to have gained the support of some incredible people and partners including Assos of Switzerland who have stepped in to be a headline sponsor," said Team Principal Douglas Ryder. "To be able to recreate the team as Team Qhubeka Assos talks to exactly what we continue to strive for, and that is to be a purpose-led, high-performance racing team.

"The last few weeks have been incredible seeing all the comments from fans in terms of how this team has connected with them in different ways. I am so happy we can continue to create hope and opportunity through our team and with the Qhubeka Charity."

"We have really enjoyed being part of this mission driven team – Qhubeka’s slogan that 'bicycles change lives' could not inspire us more," added Derek Bouchard-Hall, Assos CEO. "And Assos has always been and continues to be deeply entwined in professional cycling – we were really moved by the opportunity to support the sport during the COVID crisis by keeping this important team part of the pro peloton."

"Qhubeka has developed a relationship with Doug Ryder and his team that spans more than a decade and is founded on our shared belief that bicycles change people’s lives for the better," mentioned Qhubeka Executive Director, Tsatsi Phaweni.

"We have huge respect for all they have achieved to date and look forward to continuing to cheer them on in 2021 and beyond. We remain grateful for their continued support of our work and for all their efforts to raise funds and awareness for Qhubeka, along with their fans, sponsors and the broader cycling community. Together, we can change more lives with bicycles, and so we wish them every success."
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